Client Discovery & Onboarding
Book a discovery call to discuss your vision and see if we’re a good match. Afterwards, you’ll receive a detailed proposal outlining the scope of work, deliverables, timeline and pricing.
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Rethink Buildings
Rethink's founder left a senior consultant role at Arup to go it alone, which meant building a presence from nothing. The job was to claim a position no other engineering and design firm had taken, without alienating a conservative, well-established industry in the process.
Duration
10 weeks
Project type
Brand Strategy, Brand Design & Bespoke Website
Our approach
It started with a brand strategy workshop to find where the gaps in the industry met the founder's vision. The brand landed on an adventurous, outdoors feel — colours from nature, typography from heritage buildings — different enough to stand out, grounded enough to be taken seriously.
Results
Rethink went to market in six weeks and won a contract almost immediately, when a past contact found them through the new site. Since launch: 7 new clients, 13 projects, and revenue already past 20x the initial investment.
Here’s the final design
Razor sharp process
A simple smooth process
Design, Development & Feedback
Once we agree on the scope and you accept the proposal, the website design begins. Using markup.io you can provide feedback easily, ensuring a seamless and collaborative process from start to finish.
Handover & Training
Upon approval of the finished website, you’ll receive a bespoke handover training via a recorded Loom link. Plus, enjoy 30 days of free email support to help you get up to speed with your new website.
Real business. Real results.
Add your website to my portfolio
Modern, fast, accessible websites that attract new business and create enquiries. I handle the updates, changes, and optimisation. You focus on what you're really good at.
Enquiries
Start your project
Get the ball moving with your project with a helpful and informative consultation. You’ll receive a proposal within 24 hours with a clear fee and timeline. Join the ranks of companies that have benefited from working with Rayz.
Website features
How your website will improve your business
It’s really fast to load
In today's age, speed matters. The average attention span of a visitor on a website is less than two seconds. If you can't immediately serve a site that explains who you are, what you do, and why they should care, you've lost them and they're gone. You've lost that sale.
It’s easy to use
Being able to edit your own site and respond quickly to marketing opportunities is essential for business growth. Through bespoke Loom video training, your team will confidently take charge of your site. For a hands-free experience, grab a maintenance package.
It’s designed for sales (CRO)
Websites built on guesswork fail. Websites built to optimise the journey of a customer through to sales wins. Conversion Rate Optimisation Principles are baked into every single decision on your website. These are psychology-backed principles that lead to more sales.
It’s built for search (SEO)
An invisible site doesn't make serious money no matter how good it is. Every site we build has SEO principles at their foundation, so when you're ready to ramp up your marketing to bring in more visitors, you know your site is ready for it. We offer SEO as a bolt-on service.
It’s designed for mobile
Over 50% of all web browsing is done on phones. If your site does not display well on mobile, you are losing a load of sales opportunities. We design with a mobile-first approach, making sure your site views perfectly on every size screen and device, so you never miss a lead.
It’s delivered smoothly
A predictable project means you can plan around it. We use Trello to track tasks and Slack to communicate with loom videos wrapping up design phases. You'll always know where the project stands, and you'll always know the expected timeline to going live.
FAQs
Answered for your convenience
Can't find the answer you're looking for? Leave a message.
Leave a messageTwo options. A fast, AI-assisted build for straightforward sites, from $500 (starter price), up to five pages. A fully custom build runs $4,500+, scoped after a quick call once I know what you actually need. Either way, you get one number up front, not a moving quote.
The AI-assisted tier moves fastest 1-2 weeks. Custom builds take four to six weeks depending on scope.
Depends on the tier. On the entry-level build, updates go through me, so nothing ever looks half-finished, and nobody can accidentally break it at 9pm. Send me the change and it's live within a day or two. Custom builds come with a proper content editor for the things that change often; text, images, prices, project etc while the layout and structure stay locked in, so the site keeps working the way it was designed to.
Me. I design it, and I build it myself using a combination of developers and Claude Code running at it's highest spec — the same AI coding tool a lot of the best agencies now use. No offshore team, no outsourcing. You're working directly with some who knows your site inside out.
Yes. Every site includes hosting, SSL, backups and uptime monitoring, so you're never left wondering if it's still online. If you want ongoing SEO on top of that, there are three retainer tiers depending on how hard you want to grow.
Yes. Your code sits in a GitHub repository and your content lives in your own CMS. If you ever wanted to leave, you'd take the whole thing with you. Nothing about this locks you in, unlike platforms like Squarespace and Wix.
Fifteen years designing for enterprise clients. Extensive experience in the legal and professional services sectors. Most websites fail twice. First when they're built, designed around what looks nice instead of how the business actually earns. Then again six months later, when nobody's looking after it. A small change means chasing a developer for a fortnight, so nothing gets touched, and the site slowly stops representing the business at all. I fix both. Strategy comes first, so the site is built around how you actually win clients, not just how it looks. And I don't disappear after launch, send me a change and it's live within a day or two, so the site keeps doing its job long after most agencies have moved on to the next contract.
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